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Add-ons: Web Visitors

The Web Visitor section in mFluence CRM is an advanced tool designed to monitor website activity and provide detailed insights into visitor behavior. This module enables you to track who is visiting your site, how often, and from where—all within the CRM platform.


Overview

This powerful add-on allows real-time visitor tracking and analytics for your website, including:

  • Number of visitors over the last 7 days
  • New vs. returning visitors
  • Top visited URLs
  • Geographic distribution of traffic
  • Visitor behavior, including page views, duration, and interaction

Web Visitor Dashboard


Integrating Web Visitor

To begin tracking, you need to integrate the Web Visitor script into your website:

  1. Navigate to the Web Visitor section in mFluence CRM.
  2. Click on Integrate Web Visitor.
  3. Copy the generated JavaScript snippet.
  4. Paste this script into the HTML source of your website (preferably before the closing </body> tag).

sIntegration Script

Once integrated, the application will start capturing visitor data, which will be displayed within your CRM dashboard.


Visitor Analytics Dashboard

After successful integration, the top panel of the Web Visitor module will display:

  • Total Visitors (Last 7 Days)
  • New Visitors (Last 7 Days)
  • Top 3 URLs accessed by users
  • Top 5 Countries based on traffic

Additionally, enabling the toggle Show Only Returning Visitors filters the data to display users who visited more than twice in a single day.

Visitor Insights


Detailed Reports

Each visitor entry includes:

  • Country and Visit Date
  • Referral Source (Google, Facebook, Direct, etc.)
  • Number of Pages Visited
  • Time Spent on Site
  • Browser / Operating System / Device Type

You can interact with each record via:

  1. View Video: Replay the user’s activity by clicking the video icon.
  2. Mark as Favorite: Bookmark sessions using the star icon.
  3. Delete Entry: Remove a session from your logs using the delete icon.

Visitor Actions

If a visitor navigates through multiple pages, the Page Viewed section will reflect those details, offering deeper insight into their journey on your site.


Summary

The Web Visitor module transforms raw traffic into actionable insights, helping you:

  • Understand visitor behavior
  • Optimize website performance
  • Identify top-performing content
  • Improve marketing strategies

By seamlessly integrating this add-on, you're empowered to make informed, data-driven decisions—all within the mFluence ecosystem.